Mexico Headquarters by Estudio Claudina Flores
Estudio Claudina Flores Presents The Atletica Sportswear Offices Mexico Headquarters
Estudio Claudina Flores, the designer of the highlighted design Mexico Headquarters by Estudio Claudina Flores demonstrates, The project was developed for Atletica, a Mexican Sportswear Company which needed a new identity. The Design concept is based on research made about sports culture in Mexico. Currently, there is a great number of Mexican athletes who start playing soccer on the streets, no uniforms or any special sportswear due to the lack of resources. However, that does not represent an issue; through effort, persistence and dedication they become professional athletes. We created dynamic, inspiring and open workspaces to reinforce the sense of belonging, increase performance and promote effective teamwork..
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